Political scholars have long noted the important relationship between presidents' use of plebiscitarian activity (i.e., public addresses, appeals, speeches, etc.) to achieve legislative success, whether that means persuading voters to elect certain people to Congress, or convincing voters that a particular issue/piece of legislation is important and worthy of their support. In the paper linked below, I examine whether social media has had any effect on how successful presidents have been at using plebiscitarian activity in getting their proposed budgets enacted by Congress and if social media has changed the frequency that presidents make use of traditional forms of media (such as television) to make public appeals for pieces of legislation. As you'll see, the era of Twitter and Facebook has had a substantial effect on presidential success. Cheers!
"The Gatekeepers Have Lost Their Hold: The President's Legislative Success & Social Media"
"The Gatekeepers Have Lost Their Hold: The President's Legislative Success & Social Media"
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